Privacy Policy

Last updated: February 25, 2026

1. Introduction

Strada Auto Group, operated by Shofi Enterprise LLC ("we," "us," or "our"), respects your privacy and is committed to protecting the personal information you share with us. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website at go.stradaag.com and stradaag.com (the "Site") or use our luxury car rental services.

2. Information We Collect

We may collect the following types of personal information:

  • Contact Information: Name, phone number, and email address
  • Rental Preferences: Vehicle interest, rental dates, and service preferences
  • Communication Data: Records of your interactions with us via phone, text message (SMS), or email
  • Device Information: IP address, browser type, device type, and browsing behavior on our Site
  • Cookies and Tracking: We use Facebook Pixel and similar technologies to improve our advertising and services

3. How We Use Your Information

We use the information we collect to:

  • Respond to your rental inquiries and provide quotes
  • Process and manage your vehicle reservations
  • Send booking confirmations, rental updates, and appointment reminders via SMS and email
  • Follow up on your inquiries and provide customer support
  • Send promotional offers and availability updates (with your consent)
  • Improve our website, services, and advertising
  • Comply with legal obligations

4. SMS/Text Messaging Policy

By providing your phone number and checking the SMS consent checkbox on our website form, submitting a Facebook lead form, or texting our business number, you expressly consent to receive SMS/text messages from Strada Auto Group. These messages may include:

  • Responses to your rental inquiries
  • Booking confirmations and appointment reminders
  • Availability updates for requested vehicles
  • Follow-up messages regarding your rental interest
  • Promotional offers and special deals (with your consent)

Important SMS Disclosures:

  • Message Frequency: Message frequency varies based on your inquiry and interaction with us.
  • Message & Data Rates: Standard message and data rates may apply depending on your mobile carrier and plan.
  • Opt-Out: You can opt out at any time by replying STOP to any message we send. You will receive a confirmation message and no further texts will be sent.
  • Help: Reply HELP to any message for assistance, or contact us at (929) 285-8246 or [email protected].
  • Consent Not Required: Consent to receive text messages is not a condition of purchasing any goods or services from Strada Auto Group.

5. Mobile Information Sharing

No Mobile Information Sharing with Third Parties

We do not share, sell, rent, or disclose your mobile phone number or any personal information collected through SMS/text messaging opt-in to any third parties or affiliates for marketing or promotional purposes. Your mobile information will only be used by Strada Auto Group (operated by Shofi Enterprise LLC) for the purposes described in this Privacy Policy. Mobile information will not be shared with third parties/affiliates for marketing/promotional purposes. All other categories of information may be shared with third parties as described in Section 6 below.

6. Information Sharing and Disclosure

We do not sell, rent, or trade your personal information. We may share non-mobile information with:

  • Service Providers: Third-party tools that help us manage leads, communications, and bookings (e.g., GoHighLevel CRM). These providers are contractually obligated to protect your data.
  • Advertising Partners: Facebook/Meta for ad optimization via Facebook Pixel (no personal data is shared beyond standard pixel tracking)
  • Legal Requirements: When required by law, regulation, subpoena, or legal process
  • Business Transfers: In connection with a merger, acquisition, or sale of assets

Important: Your mobile phone number and SMS opt-in data are never shared with third parties for their own marketing purposes.

7. Cookies and Tracking Technologies

Our Site uses cookies and similar tracking technologies, including the Facebook Pixel, to analyze website traffic, optimize our advertising campaigns, and improve your experience. We use these technologies to track conversions from our Facebook ads and to retarget visitors with relevant ads. You can control cookie preferences through your browser settings. Disabling cookies may affect certain features of the Site.

8. Data Security and Handling

We implement reasonable administrative, technical, and physical security measures to protect your personal information from unauthorized access, alteration, disclosure, or destruction. This includes encrypted data transmission (SSL/TLS), secure storage of personal information, and limited access controls. However, no method of transmission over the Internet or electronic storage is 100% secure, and we cannot guarantee absolute security. In the event of a data breach that affects your personal information, we will notify you as required by applicable law.

9. Your Rights

You have the right to:

  • Request access to the personal information we hold about you
  • Request correction or deletion of your personal information
  • Opt out of SMS communications at any time by replying STOP to any message
  • Opt out of marketing emails by clicking the unsubscribe link
  • Request that we stop processing your data for certain purposes
  • Lodge a complaint with a data protection authority

To exercise any of these rights, please contact us at [email protected] or call (929) 285-8246. We will respond to your request within 30 days.

10. Third-Party Links

Our Site may contain links to third-party websites (e.g., Instagram, Facebook). We are not responsible for the privacy practices of these external sites. We encourage you to review their privacy policies before providing any personal information.

11. Children's Privacy

Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from minors. If you believe we have collected information from a minor, please contact us immediately and we will promptly delete such information.

12. Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated "Last updated" date. We encourage you to review this policy periodically. Your continued use of the Site after changes constitutes acceptance of the revised policy.

13. Contact Us

If you have questions about this Privacy Policy, wish to exercise your rights, or need assistance with SMS messaging, please contact us:

Strada Auto Group

Operated by Shofi Enterprise LLC

New York, NY

Phone: (929) 285-8246

Email: [email protected]

See also our Terms of Service for additional information about using our website and services.